03. Create an Email Campaign

Create an Email Campaign Option 1

Now that you have presented your marketing objective, KPI, and target audience, it’s time to create your email campaign.

##Email Series
Create a series of 3 emails you plan on sending for your campaign.

Email Series:

Email 1: Title

Email 2: Title

Email 3: Title

Creative Brief

Now that you have an idea of your email series, it’s time to fill out the details of each email through a creative brief. You will create three different creative briefs, one for each email.

Email Campaign Calendar

Next step in your email marketing campaign, is creating a calendar plan of when you want to send out each email. Remember to set aside time to plan each email in your sequence, some time to A/B test that communication prior to the send and ultimately denote your delivery date and when you will analyze results.

Create a schedule of when you want to push these emails to your target audience.